Latest Thinking

Reaching the New Standard in Digital Expectations

By Peter Lavers and Rob Poratti – Product Marketing Manager for IBM Watson Commerce. This blog is based on a Webinar we recently...Read More

Customer Insight Leader: Customer Data is the new Marketing Battleground

This is the first of two blog posts on the Customer Insight Leader blog, in which I set out why data is the new Marketing battleground...Read More

SAS Analytics Experience, Amsterdam

Peter Lavers will be attending the SAS Analytics Experience conference in Amsterdam this October – their showcase in Europe of the...Read More

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